Here's us making some dough yesterday:
I hope you will swing by and have some pizza. We're going to open up next Tuesday at 2012 Sawtelle blvd, Los Angeles, CA 90025. This is our location. We are having a "soft opening" as we have no clue what we are doing other than making some ultra premium pizzas. It's possible that you have something else in mind but the fact is that every aspect of the pizza we will be selling is top notch and there is no where else in the world right now that you can get a pizza similar to ours. Maybe you're searching for a pizza that's like another pizza you once had and you'd be glad to get something similar to it even if its a little worse.? Well this won't be that. It is a perfectly unique pizza. No one's gonna copy it either because its too expensive to make. It makes no sense to make this pizza that we're making as a business when you can take $1.13 in ingredients and sell it for $15 at your pizza place and no one says a word. Its just too easy, but that's not what we're doing.
By soft opening we mean that we've got some things we're still waiting on to complete the puzzle but at the same time we're ready to go. The main thing we need are some great employees to handle some of the work. Since we don't have any employees we're going to only open from 11am-9pm Monday - Friday and while the meanwhile we'll be looking for some great people who'd like to spend the rest of their lives with us. Honestly that's what we're looking for. Lifers. People who would like to make pizzas for Slicetruck for the rest of their lives. This is not a joke, we'd like to have a staff of pizza makers who all make over $100,000 a year and have all been here the whole time. Its a soft opening because after a month of being a soft opening we'd like to make it a hard opening and be open 11am to 11pm 7 days a week and offer delivery. We're not going to deliver during the soft opening but we will deliver after the soft opening is done.
In summation:..., We're going to open on Tuesday, April 3rd 2012. If you're not used to really nice things then you'd will feel pretentious as you eat our luxurious pizza. However, as it turns out, you deserve it. We're only open Mon-Friday 11AM-9PM, to start until, let's say, May 1st and then we will be open longer hours. We will update the information.